A first website that shows the work and makes it easy to get in touch.
Paramount Flooring supply and install commercial flooring across London and the rest of the UK, and until now they had no online presence at all. We designed, built and now host their first website, a clean showcase that works as their brochure, their point of contact and the place where each of their services is put in the spotlight.
- First
- Their first website
- From no online presence at all to a full showcase of their work and services
- 9
- Flooring services
- Each set out on one clear services page
- 2
- Ways to get in touch
- A call, or a quote request form
- Managed
- Hosted and looked after
- We handle the hosting, updates and maintenance
A flooring specialist with no online presence.
Paramount Flooring provide flooring solutions to London and the rest of the UK, working with main contractors and their clients, but until now they had no online presence at all. Anyone who heard about them, or was weighing them up for a project, had nowhere to look.
They wanted a brand new website that would show off their work and their services alongside professional photography, and that could do three jobs at once: act as their brochure, be a point of contact, and put each of their services in the spotlight. For the people they work with, the simplest route to the team needed to be a call or a quote form.
A site that takes its cue from their branding, photography and materials.
We designed, built and host the site, and everything about it takes its cue from what Paramount already had. The design complements their logo and the materials they work with, and it leaves room for the client's professional photography to do the talking. To keep the turnaround fast, we started from a template and customised it to fit.
The structure is simple on purpose. There is a home page, an about page, a projects page and a contact page, and a services page that sets out each kind of work they do, from LVT, carpet tiles and broadloom to linoleum, vinyl, engineered timber, cork and floor preparation. The home page and the services page both lead to the same next step, a call or a request for a free quotation.
We helped their team shape the copy so that it reflected how they work, and we stay involved after launch: we host the site and manage its updates and maintenance.
- A website designed to complement their logo and materials
- A customised template, for a fast turnaround
- Help shaping the copy, together with their team
- The client's professional photography, built into the design
- A services page covering nine kinds of flooring work
- A projects page, with call and quote forms
- Hosting, updates and maintenance
Photography, colour and live layout.
Real photography, brand colours and full-page layouts from the Paramount Flooring build.
The details behind the build.
Every decision made to help Paramount Flooring win more customers and stay easy to manage.
- 01Design
Matched to the brand
The design complements Paramount's logo and the materials they work with, so the website feels like it belongs to the same company.
- 02Content
Shaped with their team
We helped their team shape the copy, so the services are described the way the people who do the work would describe them.
- 03Speed to launch
A template, customised
Starting from a customised template meant a fast turnaround, which gave a company with no online presence a website quickly.
- 04Aftercare
Looked after by us
We host the site and manage its updates and maintenance, so it stays current without the team having to think about it.
Built to perform long after launch day.
- 100
- Google's SEO audit score
- When we tested the live site, Google's own Lighthouse tool scored it 100 on its SEO audit, which checks the basics search engines rely on.
- Managed
- Looked after by us
- We host the site and manage its updates and maintenance, so the team can concentrate on their projects.
- 2
- Ways to start a conversation
- A call or a quote request form, both easy to find.
