A bold WordPress website for a commercial fit-out contractor.
Exel Contracts needed a modern revamp that matched the scale of their electrical, mechanical and fit-out projects across London and the South East. We designed and built a custom WordPress website that loads fast, ranks cleanly on Google and makes commercial enquiries effortless.
- 100/100
- Google SEO score
- Built so commercial buyers find them first on Google
- 2.2s
- Mobile load speed
- Fast on site managers’ phones, even on 4G connections
- 95/100
- Accessibility rating
- Clear, legible and easy for every visitor to navigate
- 5.0 ★
- Client Google review
- Rated 5 stars by the Exel Contracts team for build and support
An established contractor outgrowing an ageing website.
Exel Contracts deliver commercial electrical, mechanical and interior fit-out projects where credibility on the first visit matters. Their previous website no longer reflected the standard of work they were winning on site, and it was difficult to update as new projects completed.
They wanted a complete revamp with practical advice on layout, structure and search visibility, without being handed off between account managers or waiting months for launch.
Custom WordPress blocks built around commercial buyers.
We worked directly with the team to map out how facilities managers, main contractors and commercial clients evaluate a specialist contractor. Every core service was given a clear, structured landing page backed by accreditation badges, project proof and direct contact routes.
Under the bonnet, we built a lightweight custom WordPress block theme with zero page-builder bloat. Pages load in just over two seconds on mobile and score 100/100 in Google’s own SEO audit.
- Bespoke WordPress block theme design and build
- Service architecture for M&E and fit-out divisions
- Mobile-first quotation and contact routing
- On-page technical SEO and schema markup
- Speed and image optimisation for mobile
- Ongoing hosting, updates and direct support
Photography, colour and live layout.
Real photography, brand colours and full-page layouts from the Exel Contracts build.
The details behind the build.
Every decision made to help Exel Contracts win more customers and stay easy to manage.
- 01Easy editing
No clunky page builders
Built with native WordPress blocks so the site stays fast and the team can update text and photos without breaking the layout.
- 02Lead generation
Clear commercial pathways
Structured around the exact services commercial tenders ask for, with immediate access to accreditations and direct contact details.
- 03User experience
Rock-solid on mobile & desktop
Every image and banner is sized properly up front so pages feel smooth, stable and professional on every screen size.
- 04Aftercare
Always-on studio support
Hosted and looked after by us after launch, so new content and updates happen with a quick message directly to Lee.
Built to perform long after launch day.
- 100/100
- Ready to rank on Google
- Full marks in Google’s SEO and Best Practices audits give every service page the strongest possible start in search.
- 2.2s
- Fast mobile loading
- Optimised imagery and clean code keep the site responsive for busy commercial buyers.
- 5.0 ★
- Long-term partnership
- A smooth, collaborative build that turned into an ongoing support relationship.
5.0 from 24 reviews
